• I went to Social Media Breakfast on Tuesday to see Kira Wampler from Ant’s Eye View/Intuit speak. Here were a couple the tips I tweeted:
Find the sexy about your business, which may not be your product itself.
Don’t stop at just listening to your customers. Do something too.
Employees needs guard rails for rules of online engagement. Want to do right by the company.
• Runaways Movie Casting Breakdown Racebending brings a summary of the casting for the Runaways movie, and the actor requirements don’t even mention the character being Japanese-America. Instead she’s “Uniquely beautiful, nurturing but guarded.” Worth noting that most casting breakdowns are horribly stereotypical, even if the end result of a film is not. However, after the complete whitewashing of The Last Airbender…
Links I enjoyed this week from around the internet.
• Why Your Customers Don’t Want to Talk to You. This is a very interesting study in how customers like easy, low-bar self-service. I think this is very important as there are many days, I love the self-service checkout at the grocery store.
Links that I enjoyed and shared around the web. Take a gander.
• Times report: The real mortgage deadbeats are the rich. Why does it not surprise me that even in the Great Recession, the rich keep getting richer by hiring their legal team to take advantage of all the loopholes, including ones that are supposed to be helping the middle and working classes.
“BP doesn’t want the media taking pictures of oil on the beaches. You should see the oil that’s about six miles off the coast,” he said grimly. We looked down at the wavy orange boom surrounding the islands below us. The pilot shook his head. “There’s no way those booms are going to stop what’s offshore from hitting those beaches.”
Overall, this was a fun romp of an episode. Perhaps the lightheartedness Moffat claimed to want to bring to his run of Doctor Who (which his episodes under Rusty T. Davies’ leadership lacked). Of course, this was written by Gareth Roberts, who wrote a lot of my favorite New Doctor Who episodes and some great Sarah Jane Adventures ones as well.
Matt Smith is much better at delivering physical comedy than verbal comedy, and this episode nicely played to that strength. I’ve also heard he’s a good footballer, which making the Doctor joining the team also work well. I think it’s great when writers play to the actor’s strengths. I thought the various wacky roommate scenes were just spot-on.